To view vocational education as prescriptive and overly focused on process is to view commerce through a twentieth century lens. It cannot be a prescriptive experience that promotes a passive response. Twenty first century industry requires creative, flexible and dynamic thinkers and any educational experience designed to serve these industries would prioritize and nurture these attributes.
“Creativity - the base for innovation - has never been more important. For business, it holds the key not just to success, but to survival. And for society it is the key to solving the major problems that have to be addressed, whether these be in healthcare, urban planning, transportation, education or a sustainable way of life.”
Sir George Cox, former Chairman of the Design Council. On the Role Of Creativity.
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