Meadowsweet

Meadowsweet is a new flower business that celebrates English Flowers. Jessie was paid to design the branding and packaging for this start up business.

Milltag Competition

Ed Cowburn, Director of Milltag visited the college on Wednesday 15^th February to review progress on London Cycling Jersey competition. Ed is an ex student from the FdA in Graphic Design and students from across the UAL are taking part in a competition to design a cycling jersey for his company that is inspired by London.

Kirsty Carter from APFEL at Camberwell

Second year FdA students are currently working on an editorial design project with Kirsty Carter from ‘A Practice for Everyday Life’. The project involves them reinterpreting a job that APFEL worked on in 2007 called ‘Cineclub’ for the Venice Biennale. Kirsty kicked off the project with a presentation of APFEL’s work, stressing the importance of an understanding of content to successful typographic design. To illustrate this she took the students through a case study of the redesign of the ‘Architecture Journal’ highlighting the importance of the input of the editorial team at AJ to this project.

Live Projects

Many of our students work on live briefs while on the course. A project for NYJC is described elsewhere in the blog and other clients have included American Express, Constable & Robinson, BJ Industries, Widening Participation UAL, the Federation of Irish Societies and the Stone Roses. Over the years we have come to realize that students should approach live projects with caution. As a rule we now try to ensure that they are paid a professional rate for any work done for private sector clients and that work with ‘not for profit’ organizations is clearly credited and overseen by staff from the course.